Welcome to Bad Idea — shirts for people who don’t fit neatly into boxes. The ones who like what they like, say what they say, and wear what they want — even if it makes other people uncomfortable. Especially if it does.
Our designs are made to stand out, not blend in. No copy-paste trends, no “safe” statements, and definitely no trying too hard. Every piece is rooted in one idea: being yourself is never the wrong move, even when it looks like one on paper.
This blog is where we’ll keep you in the loop (and occasionally overshare):
- New designs and drops
- Sales, promos, and surprise discounts
- Updates, experiments, and other questionable ideas
- Behind-the-scenes thoughts before we overthink them
If you’re into unique designs, bad decisions with good intentions, and not taking yourself too seriously — you’re in the right place.
Thanks for stopping by. Let’s make some questionable choices.